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100% Pure

100% PURE™ isn't just their name or ingredient list. 100% PURE™ is a commitment to producing the purest, healthiest products and educating everyone on why being 100% PURE™ is essential. The product formulations adhere to strict purity standards and will never contain harsh or toxic ingredients. All the products are naturally pigmented from fruit, vegetables, tea, and cocoa to avoid commonly used FD&C colorants and heavy metal dyes. Leaping bunny certified means the company doesn't test its products on animals and they are completely cruelty-free. 

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Fruit Pigmented Full Coverage Healthy Foundation Cream for Fair skin with warm undertone. Natural, Vegan, Clean Beauty Reap & Sow

100% Pure

Fruit Pigmented® Healthy Liquid Foundation
$48.00
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2nd skin concealer by 100% Pure with applicator wand. #reapandsowapproved at Reap & Sow Lifestyle Apothecary. Oceanside, CA.

100% Pure

Fruit Pigmented® 2nd Skin Concealer
$30.00
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Cocoa Pigmented Bronzer

100% Pure

Cocoa Pigmented Bronzer
From $38.00 - $40.00
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9 skin tones of Fruit Pigmented Tinted Moisturizer, ultra lightweight tinted moisturizer formula leaves skin with a dewy, hydrated glow

100% Pure

Fruit Pigmented® Tinted Moisturizer Foundation
$43.20
$48.00
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100% Pure Ultra Lengthening Mascara Colored with Tea and Fruit Pigments. Natural. Vegetarian, Cruelty-Free, Non-Toxic, Palm Free

100% Pure

Fruit Pigmented® Ultra Lengthening Mascara
$28.00
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Creamy 100% Pure Fruit Pigmented Long lasting Concealer Compact

100% Pure

Fruit Pigmented® Long Last Concealer
$26.00
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